I worked closely with yoga instructor Abi Carverto design an app for her comprehensive programme that allows users to master skills by taking just 15 minutes a day to workout. This core concept became the focus point for developing the logo and branding. The logo is made up of a family of shapes that are used throughout the user interface of both the app and
the website.
A points and medal system allows users to build up a personal profile that can be shared online.
Yoga 15 is now available to download on the app store.